Former NBA Star Tony Parker Invests in Flycup to Revolutionize Waste Management in Sports Venues

Waste management may not seem glamorous, but it's vital in combatting climate change. French company Flycup, backed by former NBA star Tony Parker, offers sustainable solutions to reduce concessions waste at live events. Their recyclable cardboard carriers have already made waves in France, reducing catering carbon footprint by 28% and boosting menu sales. Now, Flycup sets its sights on the U.S. market, with Parker's support adding credibility and visibility. Their innovative approach not only reduces waste but also enhances the fan experience, aiming to make a significant impact in sustainability and environmental efforts in sports venues.