Juicy Button Games Secures $3M Seed Funding for New Mobile Strategy Game

Juicy Button Games Secures $3M Seed Funding for New Mobile Strategy Game

Elena Vargas
2 min read

Juicy Button Games Secures $3 Million in Funding for New 4X Strategy Game

A new game development studio, Juicy Button Games, has emerged from stealth mode and secured a $3 million seed funding round, led by The Games Fund. The studio, based in Limassol, Cyprus, is developing its first game, a mobile 4x strategy title aimed at challenging similar Chinese games in the market. The founding team includes industry veterans like Alexander Kravchuk, Anton Sinelnikov, and Aleksandr Zaytsev, who collectively bring decades of experience and successful ventures to the table. In a statement, Kravchuk emphasized their goal to create top-quality, engaging 4x strategy games that players will enjoy for years. Additionally, GamesBeat has partnered with Lil Snack to offer customized games for their audience, enhancing engagement through interactive play.

Key Takeaways

  • Juicy Button Games secures $3 million in seed funding led by The Games Fund.
  • The new studio is developing a mobile 4x strategy game to rival Chinese titles.
  • Founding team includes industry veterans from Total Battle, Cubic Games, and Panoramik Games.
  • The Games Fund has a $50 million investment fund targeting European game studios.
  • GamesBeat partners with Lil Snack to offer customized games for its audience.


The emergence of Juicy Button Games and its successful funding indicate a potential shift in the mobile strategy game market, posing a challenge to dominant Chinese titles. With the experienced founders and The Games Fund's investment in European studios, a wave of innovation and competition in the gaming industry could be on the horizon. In the short term, this may lead to increased market diversity and player engagement through GamesBeat's partnership with Lil Snack. In the long term, Juicy Button could alter market dynamics, influencing investor strategies and player preferences, thereby potentially impacting future funding trends and game development in Europe.

Did You Know?

  • 4x Strategy Games: A genre of strategy-based games emphasizing four key actions: eXplore, eXpand, eXploit, and eXterminate. Players manage resources, expand territories, and engage in combat or diplomacy to achieve game objectives.
  • The Games Fund: A venture capital fund specifically focused on investing in the gaming industry, particularly in emerging game studios, providing not only financial backing but also strategic guidance and industry connections.
  • Seed Funding: The initial capital used to start a business, typically sourced from angel investors, venture capitalists, or crowdfunding. It helps startups reach the point where they can generate their own revenue or attract further investment.

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