OneCourt Revolutionizes Live Game Experience for Visually Impaired Fans

OneCourt Revolutionizes Live Game Experience for Visually Impaired Fans

Giovanna Santini
1 min read

Seattle Startup OneCourt Revolutionizes Sports Experience for Visually Impaired Fans

A Seattle-based startup, OneCourt, has developed a groundbreaking technology that is transforming the way blind or low-vision sports fans experience live games. The company's innovative device translates gameplay data into spatial haptics, providing tactile playing-field outlines and vibrations that sync with television or radio broadcasts. This technology aims to enhance the overall experience for visually impaired fans by augmenting audio and filling in spatial gaps. OneCourt's CEO, Jerred Mace, and his co-founders developed this solution while studying at the University of Washington, and the startup has received support from Microsoft's AI for Accessibility program and T-Mobile, as well as having a successful in-venue pilot with the Portland Trail Blazers.

Key Takeaways

  • Seattle startup OneCourt introduces a haptic device for blind or low-vision sports fans
  • The device translates gameplay data into spatial haptics, syncing with TV or radio broadcasts
  • Haptics augment audio commentary, add spatial details, and enhance user understanding
  • OneCourt's CEO, Jerred Mace, aims to provide an exceptional experience to everyone through data
  • Backed by Microsoft's AI for Accessibility grant, T-Mobile support, and a $50,000 investment prize


OneCourt's innovative haptic device for visually impaired sports fans has the potential to revolutionize the accessibility landscape, encouraging the adoption of similar technologies across various industries. The success of the device could also benefit organizations like Microsoft's AI for Accessibility program and T-Mobile, which supported OneCourt. In the short term, sports broadcasters and teams, such as the Portland Trail Blazers, may see increased viewership and attendance from visually impaired fans. In the long term, this technology could become standard, reshaping how accessibility is addressed in different sectors. However, it may face challenges in standardization and affordability, necessitating ongoing support from tech companies and investors.

Did You Know?

  • Spatial Haptics: This technology uses tactile representations of the playing field, allowing visually impaired users to "feel" the game's progression.
  • AI for Accessibility: This Microsoft initiative provides grants and resources to developers and startups creating technological solutions for people with disabilities.
  • Haptic Feedback: This innovative application of haptic feedback has the potential to significantly improve the live sports experience for visually impaired fans.

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