Samsung's Unpacked 2024 Event: What to Expect

Samsung's Unpacked 2024 Event: What to Expect

Rafaela da Silva
2 min read

Samsung Unpacked 2024: What to Expect from Samsung's Summer Event

Samsung's big summer event, Unpacked 2024, is scheduled for Wednesday, July 10, at 9AM ET. The event will be streamed live on their YouTube channel and website. This event, occurring in Paris, may indicate a fashion collaboration with the upcoming Galaxy Ring, set for shipping in August. Anticipate the launch of the Galaxy Fold 6 and Galaxy Z Flip 6, with updates focusing on battery boosts and new chips. Additionally, the event is expected to introduce the Galaxy Watch 7 and the Galaxy Watch Ultra with a unique dial feature, targeting improved performance and efficiency, as well as the Galaxy Buds 3 and Buds 3 Pro which are expected to offer richer sound and longer battery life, with the Pro version featuring adaptive noise control. Given the recent AI launches by Samsung, the integration of new AI features into these devices is highly likely. Engadget's comprehensive rumor roundup offers a deeper dive into what's expected.

Key Takeaways

  • Samsung Unpacked 2024 streams live on July 10 at 9AM ET.
  • Anticipated releases include the Galaxy Fold 6 and Z Flip 6 with minor updates, Galaxy Watch 7 rumored with enhanced performance and efficiency, and the Galaxy Buds 3 and Buds 3 Pro featuring improved audio and battery life.
  • Likely showcase of new AI features following Galaxy S24 series launch.


Samsung's Unpacked 2024 has the potential to positively impact stock prices and sales, benefiting both investors and consumers. The fashion tie-in of the Galaxy Ring could expand Samsung's market reach, while the updates to the Fold 6, Z Flip 6, Watch 7, and Buds 3 series aim to maintain their competitive edge. Furthermore, the integration of AI features could set new industry standards, influencing competitors such as Apple and Huawei. These launches may lead to short-term spikes in demand, ultimately redefining user expectations in smart devices in the long-term.

Did You Know?

  • Galaxy Ring:

    • A wearable device from Samsung, potentially a compact smart ring with functionalities similar to smartwatches.
    • Part of a fashion collaboration, suggesting potential design elements or partnerships with fashion brands.
  • Galaxy Watch Ultra:

    • A new premium category in Samsung's smartwatch lineup, likely featuring advanced specifications and unique functionalities.
    • Mentioned with a "unique dial feature," potentially indicating a new user interface or interactive method on the watch.
  • Adaptive Noise Control:

    • A feature in the Galaxy Buds 3 Pro, enabling automatic adjustment of noise cancellation based on the user's environment.
    • Enhances user experience by providing optimal noise cancellation, improving comfort and audio quality without manual adjustments.

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