Facebook's Streaming Business Reportedly Influenced by Netflix's Ad Spend

By
Thiago Santos
1 min read

Last April, Meta announced it would no longer support original shows on Facebook Watch, a move fueled by cost cuts and layoffs. However, court documents in an antitrust suit against Meta claim that the company ended its streaming ambitions to please Netflix. Allegations suggest a strong relationship between Facebook and Netflix, with Facebook giving Netflix access to users' private messages. Meta denies the claims, stating the deal only allowed sharing of what users were watching on Netflix. The ongoing case has raised questions about the influence of ad spend on major business decisions.

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